19 June 2014

Howling on the Phone

Once again there's only another day before Friday arrives, but the first of this calendar year with a new member in the 3rd Jersey Hall of Fame. Imagine if that were on a soccer jersey . . . or not. Either way, Phil's series has been fairly enjoyable as it is a less-traveled road. Let's see some of what's left of it!


This one is . . . unusual. While it has mostly traditional elements, some seem out of place. That most notably being the sleeve stripes - they probably shouldn't serve as a continuation of the chest. I would stick with blue cuffs to replace the sleeve striping. The number font needs to change and then be raised into the striping. The sponsor here is rather large and is what does the striping an injustice. Definitely potential in this one, just a touch up will be necessary.


This concept makes (soon to be) Arizona too similar to Detroit who also only have two colors and bad (or) no striping. The black would help this concept but would have to be done very strategically. I'm not a fan of bi-color logos as we discussed the other day, accent-less doesn't cut it for me. Also, I don't like the numbers (again) but it is what the 'Yotes have always had with the current branding and I still have yet to find the old font. I don't mind the white, but it needs a lot of help. The brick red would hide most of the problems (blandness of a white jersey for this particular team).

We're only a handful of concepts from finishing up Phil's series. Two of the "final four" if you will are what I would give as the equivalent of start of the NHL third sweater program in a soccer capacity. We'll see where it takes us, but for now it's a rest period.

-Ricky

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