26 January 2017

A Purple Eagle's Nest

It's 11 o'clock, do you know where your graphic designers are? Slightly earlier than this site has been used to, but I got to thinking. Niagara University's Dwyer Arena doesn't get too much love at center ice other than sponsor changes and when the World Juniors came there in 2011. And what has been there has been rather lackluster, simply the logo in a centered position with the area above the center circle reading "DWYER ARENA" literally in all caps. Pretty disappointing if you ask me, except now it reflects the team's play as well.


Here we go, a new and fresh look. Just what the doctor ordered. As we would now be seeing, we pulled a double logo - which in and of itself is nothing out of the ordinary for many teams. The big draw here is the rest of this behemoth. The arena name and location are in the team's uniform font, a match to the NHL's Vancouver Canucks. But the big draw is at the red line. The design consists of it's primary athletic conference, the Metro Atlantic AC (rather than Atlantic Hockey, it's hockey conference). It would show a touch of elegance to a respectable facility in the sport for which it services.

-Ricky

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